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Rj's

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Our story starts
way back in 1995Levin-local, licorice-loving Roger Halliwell and his son Regan James (that’s who we got our RJ’s name from!) started making licorice with the belief they could make it better than anything they could buy.Roger and Regan had big dreams for RJ’s and by 1998, they were delighted to be market leaders. The kiwis had done it! The factory in Levin was cranking, with tonnes of licorice being made daily to satisfy demand.Even with a booming factory and a team of lolly makers perfecting the recipe, Roger and RJ weren’t done. “What if we coated our licorice with chocolate?” they wondered.Marrying together licorice and chocolate was no easy task. During their many tests a thought occurred to them… “what if we put the chocolate inside the licorice?”And so, in the year 2000, this dream came true. The arrival of the RJ’s iconic licorice choc log, a world first. Licorice lovers around the world couldn’t get enough of it.Our Kiwi made confectionery continues to be enjoyed globally. With over 10,000,000 units sold outside of NZ annually, RJ’s are extremely proud to be waving the NZ flag and reaching millions of people in all corners of the globe with our amazing sweets. See more:
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Brand: Rj's Add to cart
RJ’s Mackintosh’s Toffee Deluxe 200g
$5.95 -
Brand: Rj's Add to cart
RJ’s Fabulicious Mixed Flavour Sherbert Fizz 180g
$5.95 -
Brand: Rj's Select options This product has multiple variants. The options may be chosen on the product page
RJ’s Fabulicious Duos Gummy Rings 180g
$5.95 -
Brand: Rj's Select options This product has multiple variants. The options may be chosen on the product page
RJ’s Fabulicious Duos Sour Rings 180g
$5.95 -
Brand: Rj's Select options This product has multiple variants. The options may be chosen on the product page
RJ’s Fabulicious Duos Two Headed Snakes 192g
$5.95 -
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RJ’s Licorice Smallsorts 180g
$6.25 -
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RJ’s Jaffas 150g
$6.95 -
Brand: Rj's Add to cart
RJ’s Licorice Allsorts 280g
$8.95 -
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RJ’s Licorice Candy Raspberry Coated Balls 220g
$8.95 -
Brand: Rj's Add to cart
RJ’s Raspberry Choc Twist 280g
$8.95 -
Brand: Rj's Add to cart
RJ’s Licorice Choc Twist 280g
$8.95 -
Brand: Rj's Select options This product has multiple variants. The options may be chosen on the product page
RJ’s Original Soft Eating Licorice 300g
$9.45 -
Brand: Rj's Add to cart
RJ’s Natural Licorice Raspberry Soft Eating 300g
$9.45 -
Brand: Rj's Add to cart
RJ’s Sweets Mixed Fruit Soft Licorice 280g
$9.45 -
Brand: Rj's Add to cart
RJ’s Black Knight Licorice Medley 500g
$12.95